
Photo by Kerde Severin on Pexels.com
By: Timothy Chien
As it turns out, millennials aren’t the only ones scrolling through the various news feeds on social media. In recent years, the Federal Trade Commission (FTC) has taken a keen interest in perusing the numerous social media platformsWith the rise of social media usage, many companies have started harnessing the power of influencer marketing as a way to reach millions of potential new customers. As one of our previous blog posts mentioned, influencer sponsorships are big business, with some celebrity figures commanding hundreds of thousands of dollars for product endorsements.



